Shaking Up The Value Chain

Increase brand relevancy in the B2C marketplace

Posts Tagged ‘Aviation’

Shaking Up the Aviation Industry

By Jaco Van Zijll Langhout • Aug 5th, 2008 • Category: Innovation, Value chain innovation

Packing your bags, coming home. Everything between those two moments is your journey, your travel experience. It could be a very different experience depending on your travel purpose and the accompanying mindset. But no matter the context, every trip is made possible by a chain of product and service companies, together shaping your total experience.
Tension [...]